Hampton Roads Networking Group for Women

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Aimee Beltran of Irresistible Icing and I had the best time hosting our first community and networking group for women in Hampton Roads. We wanted to help women to feel more confident, we talked about how to build a personal brand and why it’s important and gave tips on how to finally start using video for your business.

If you’re not in our area but would still like to connect with us you can go to our Facebook pages:

Kim Porter TV and Irresistible Icing

I would like to thank Anna Aragon for her gorgeous food and for her photography skills and our sponsor Jennifer Barnes with Young Living Essential Oils for her beautiful diffuser and oils that made the room smell amazing!

xo,

Kim

How to Pivot in Your Career

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Are you feeling stuck and unfulfilled in your career? It may be the right time for a career pivot! A career pivot a transition or shift from your current career into a new career but it doesn’t always mean doing something completely different, it may just mean a slight shift in direction.

How do you know when it’s time for a pivot? When you’re being called for more, you feel a loss of purpose or your health is declining because of stress and anxiety. To shift from your old career you could go all out and quit but a subtle shift is sometimes best, it’s changing your sails ever so slightly to start heading in a new direction.

Know Your Long-Term Vision

Sit down with a piece of paper or your journal and start writing out what you want your life to look like 10 years from now. What does a new career look and feel like for you? Where are you? What are you doing? Who are you with? How do you spend your day? Clarity is the most important thing because knowing what you do want helps you to know what you don’t want. If you’re leaving one career for another, know what you really want so you don’t go just recreating the same thing in a new career.

Start Preparing Now

Does taking the leap into a new career mean a loss of income? Start preparing now. Write a list of all of the things that need to happen for you to reach this vision of your new career. Don’t get overwhelmed it doesn’t have to be all done in a day, a pivot is about taking little steps and repositioning your sails. Start following the leaders in your industry that you would like to have a similar career, see what they’re doing and posting about to get an idea of what you should be doing.

Brand Yourself

Start branding yourself outside of your current career, if you’re known for something it’s hard for people to see you as something else so start putting yourself out there. If you’ve been doing your side hustle for awhile starting talking about it more and introducing people to this new side of you. This may be the time to start blogging or posting mini-articles on LinkedIn if you aren’t already, this way you can start getting your thoughts out into the world.

Face Your Fears

What are your biggest fears and whose opinion are you most worried about? Take out a piece of paper or your journal and face head on how you’re feeling and what this might mean for the people closest to you. Don’t feel guilty for wanting to expand there’s nothing wrong with you. You can’t stuff those feelings down and pretend like they don’t exist, if something’s not working instead of putting your head in the sand, address it head on and figure out what it is that will make you feel fulfilled and happy.

Don’t Go Back

Sometimes it’s our instinct to go back to a time that felt happier and easier, that may mean making your business small again or going back to where your career started but you can’t shrink back after you’ve already expanded. Those same feelings that had you looking for something more before may start creeping back up and you’ll end up right back where you started.

Take Stock of Your Inventory

Know your skills and expertise have a real heart-to-heart with yourself and get clear on your strengths. Where do you excel? What’s the part of your current career that lights you up and gets you most excited? Our success leaves clues so find out what it is that you love and that you’re amazing at and use that information to start navigating into new waters.

Ask yourself:

What does a successful and fulfilling career look like for me?

Where do I excel and what do I love doing?

What do I need to do to prepare for a career change?

What are the problems I may face?

If you’re being called for something else it’s not by accident, think of it as being called by your higher self. Whatever your skills and talents are the world needs them and it needs you living full out in your highest purpose!

If you liked this article I would love to hear from you in the comments! Are you considering a pivot in your career? As always if you need help getting clarity around your purpose, if you’re ready for a pivot or full on career change I’m here to help. Go to Work with Me to find out more!

xo,

Kim

What to do if your soul feels bankrupt

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If your soul has been feeling bankrupt, first of all know that you’re not alone and there are ways to fill ourselves back up that doesn’t take a trip around the world or escaping to a cabin alone in the woods. We have to start thinking of ourselves and our happiness first.

The definition of alignment is “the act of feeling good” and when we realize that our one purpose in life is to feel as good as possible and that’s it, life becomes easier and the world becomes brighter.

You’re giving from an empty cup

If you’re trying to be everything to everybody you’re not putting yourself first. We’re taught from a young age as women to put others before ourselves but when we do that we’re ignoring our own needs. Self-care should be a #1 priority on our list and each person is different one may love some quiet time to read, another may love a long hot bath, another going for a hike and being in nature. Find what makes you happy and do more of that!

You’re working for a paycheck

When we’re working for a paycheck it’s never going to be enough because there isn’t enough money in the world to fill up our empty souls.

I get it we all need to make money to live but if your job doesn’t fill your soul, find something that does and do that thing on the weekends or whenever you have free time. We fill our schedules up so full with our lives and our kids we barely give ourselves time to do what we really love doing, that thing that sets our soul on fire and feels like magic. That’s life giving energy and it’s powerful, don’t ignore it.

You’re ignoring the whispers

You feel it… the discomfort, the feeling of being lost and disconnected. When was the last time you asked yourself what you really wanted?

Oprah says, "I say the universe speaks to us, always, first in whispers. And a whisper in your life usually feels like 'hmm, that's odd.' Or, 'hmm, that doesn't make any sense.' Or, 'hmm, is that right?' It's that subtle. And if you don't pay attention to the whisper, it gets louder and louder and louder. I say it's like getting thumped upside the head. If you don't pay attention to that, it's like getting a brick upside your head. You don't pay attention to that—the brick wall falls down. That is the pattern that I see in my life and so many other people's lives. And so, I ask people, 'What are the whispers? What's whispering to you now?'"

You’re dying for connection

When we’re trying to do this all on our own we don’t share our pain and we don’t dare tell anyone because we must look like we have it all together, all the time. How would our perfect Facebook and Instagram lives look if we told people how we’re really feeling?

Talk to people who will lift you up, not judge you or make you feel bad. One of the biggest misconceptions is that if I admit that I’m not happy then it must be my husband or partner or something specific but that’s not always the case. The stories I hear most are from women who have so much happiness and joy in their lives but they can’t feel it, they feel so disconnected from themselves.

Another option is to hire someone who can help you find your clarity, to remember who you are and can help you to create a path to your happiness and feeling fulfilled. If you think we might be a good fit reach out, you can go to my Contact page to send me a direct message.

I would love to hear from you, leave me a comment below if this resonated with you!

xo,

Kim

Should you hire a life and business coach?

How many of you have told a friend or family member an idea or a vision you have and they snubbed it or made you second guess yourself?

Many times the people closest to us can only see the old version of us. If we are changing our lives and living up to our highest potential that could make some people uncomfortable so that they unconsciously want to pull us back down to where we use to be.

People who are not aligned with their highest purpose aren’t able to give you the support and guidance that you need to take your life to the next level.

If you’ve been feeling stuck, uninspired, ready to make a pivot or full on career change I can help. If you need help growing your business I can help with that too!

Go to my Contact page to send me an email!

xo,

Kim

Not feeling happy? You're not alone.

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If this sounds like you, first of all, you’re not alone. So many women have leaned in and whispered to me saying something similar to, “I just don’t know who I am anymore, I don’t know what my purpose is, I don’t know how to be happy.”

I’ve heard mainly from women with children, women who like me have devoted so much of their time and energy to their children that when they finally get to an age where they can do something for themselves they feel lost (or you have a surprise pregnancy that turns your world upside down and has you wondering the purpose of everything! 🙋🏼‍♀️).

But recently I met with an old friend who has no children and she said she went through a depression last year that she couldn’t explain why, she said she just felt lost. Our choices are literally endless but we feel paralyzed, terrified to make the wrong choice or just completely unsure of what we even want.

Sometimes this lack of clarity has us go in search of our purpose in life or some of us bury our feelings because the idea of doing something different and getting out of our comfort zones is too scary and overwhelming. It’s my mission to normalize these conversations so that we don’t have to go through these feelings alone. My first suggestion is to get as much clarity as you can because when you know what you don’t want, then you know what you do want. When was the last time you asked yourself what you really want?

If you would like more help I offer coaching sessions to help you realign with your purpose and help you find your happy again! Send me a message on my contact page.

xo,

Kim

Kim Porter TV Interview with Kim Hudson, Founder of "Your Natural Guide"

Have you ever felt the nudge to do something big but you weren’t sure if it was right for you, if you should really jump?

I recently had Kim Hudson the founder and publisher of “Your Natural Guide” Magazine in Hampton Roads, VA in to talk about how she made a decision that would change her life and help her find her happy!

Look for @yournaturalguide on Instagram and Facebook.

To find out more about the online magazine and podcast go to: www.yournaturalguide.com

If you’re someone (or you know someone) that has an inspiring story to share email me at info@kimportertv.com.

xo,

Kim

When Your "Dream Job" Goes Bad

When Your Dream Job Goes Bad

I’m writing this with my freelance, service-based business owners in mind but if you’re a career gal this can work the same for you, it’s all the same process.

I’ve seen it happen so many times…

You set out to build your dream job, when you first started you were so excited to create your own schedule, set your own rates, maybe you had young children and you could work your schedule around them. It was the perfect job for you and and you were creating something beautiful.

Then 10 years goes by… you’ve become successful, you’re damn good at what you do but during this time somehow your “Dream Job” has now become your J.O.B. and not in the best way.

You feel frazzled, overwhelmed, you feel trapped. There’s no retirement fund, no 401K or insurance that keeps you there but it’s your business and it’s what you’re known for. On the outside you look successful, people respect you but there’s no movement, there’s no where to grow without adding more stress and more work. You’re burning the candles at both ends.

It’s not as much fun as you thought it would be, you can’t go on vacations or travel like you thought you could, maybe you’re missing your children’s activities or games because your schedule has you working all.the.time…You’re working your ass off like never before and you feel burnt out and stuck. YOU are your business and you’re missing out on your life.

So what do you do?

The first step is admitting how you really feel and then you need to work on getting clarity. I believe clarity is the answer for everything because when you know what you do want, then you know what you don’t want. When you’re honest with yourself you can create a plan and start moving in the right direction. Maybe you just need a mindset shift, you need to learn say “No” more and do more of the things that light you up.

Maybe it’s time to raise your rates so you can work less and make more money or it’s time to finally get the help you need and stop trying to do everything yourself. You also need to start creating a personal brand separate from your business, you don’t need different social media accounts but you do need to step out from behind your business.

If you need help getting clarity I encourage you to download my free workbook, you can download it here. You’ll receive my workbook straight to your inbox and once you complete it, I would love to hear from you in the comments. Did you have any “Aha” moments?

I’m putting together a blog post about creating a personal brand, I’ll let you know when I post on my blog but if you know you can’t wait until then I have several ways you can work with me, click here to find out more.

xo,

Kim

What Got You Here Won't Get You There!

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When I look back and think about the things that took my business from being just a side hustle to a full-time and successful business there are 3 things that I did that stick out the most and I believe made the most difference.

First, I was consistently posting and showing up in people’s social media feeds. When you do that they remember you the next time they need something and when you’re actually “being social” on social media people feel like they know you. This was pre-Instagram Stories and now we feel like we don’t just have to be consistent but constantly “on” so even though I haven’t fully embraced posting about every single thing I do throughout my day, I know being consistent and always showing up makes a huge difference. If a client comes to your Instagram or Facebook and sees it hasn’t been updated in 4 weeks they are going to wonder how consistent you are in your business. Think about the things you’re posting and try to keep in mind that they should be inspiring, entertaining or educational!

Second, I went to industry and networking events. I made it a priority to get to know others in my industry so they would feel like they know, liked and trusted me and would feel comfortable referring me to their clients. Building a strong referral network is one of the best ways to consistently get referrals for your business. Make it a point to get to know others, go for coffee and build relationships. A plus to this strategy is if you’re anything like me it can get pretty lonely working from home so getting out and meeting others is always a bonus!

Third, I positioned myself as an expert. Everyone in your industry is posting pretty pictures but when you take it a step further and write articles that answers your Ideal Client’s burning questions it helps to make you an authority in your industry. People will come to for answers and others will share you articles and videos to help educate their clients.

If you’re new in your business or you’ve been in business for awhile and you haven’t put much effort into being consistent, growing your network or positioning yourself as an expert, I encourage you to incorporate these three things and see how they can help you uplevel your business!

If you’re struggling with not knowing what to post, not feeling confident or how you could become an expert in your industry, I have different coaching options to help you. Go to Work with Me to find out more and if you have any questions go to my Contact page to send me a message!

xo,

Kim

Body Image & Confidence with Aimee Beltran

Today I had Aimee Beltran in my studio talking about body image, confidence and living our best lives! 

If you've ever held yourself back or have been afraid of being seen, in this video we talk about our own personal experiences and Aimee gives us some tips on living our lives more confidently!

Aimee Beltran is the CEO and founder of Irresistible YOUniversity, the Irresistible You podcast, author of the Amazon Hot New Seller, The Irresistible You Journal, and the blog, Irresistible Icing. Through her coaching, courses, and content, she empowers women to boost their confidence and improve body image to create the irresistible life they crave.

To find out more about Aimee go to: https://irresistibleicing.com/

To purchase the journal go to: https://amzn.to/2FquJEz

If you deal with any of these issues or had an “aha” moment while watching, we would love to hear from you in the comments!

xo,

Kim

Goal Setting the Right Way!

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You have to know where you're going before you can actually get there, forget about New Year's resolutions and focus on creating goals with soul!

I created this free workbook for those that want to see big changes in their lives and manifest things they could only dream about.

Get the workbook: Personal Power Workbook

In 2012 my sister convinced me to take an online Vision & Goal Setting Workshop, I thought it was silly and a waste of my time and boy was I wrong! As a freelance makeup artist for brides I had booked only 6 weddings by the end of 2012 so when I took this workshop I created some big goals for myself.

By the following year I had 31 weddings booked, opened my makeup studio, created a makeup line and hired assistants to work on my team. I grew my business to amazing heights I could have only dreamed about with my work being featured in national magazines, getting hired to do makeup for television like The Dr. Phil show and doing makeup for presidential campaigns hanging out with the Secret Service!

I was mind blown at how much I was able to accomplish in such a small amount of time and I went on a journey to find out how it was possible! I’ll tell you that goal setting from where you are right now will only lead to frustration and loss of motivation which is why most gyms are empty by February!

I think you will find this workbook will open your eyes to the possibilities that are waiting for you and I would love to hear what comes up for you! Comment here, send me a message on social media or an email at info@kimportertv.com!

Check out this testimonial… "I finished my Personal Power Workbook...it wasn't easy it took me a week. Guys, if you haven't done this do it and then give Kim the biggest hug ever. Do it in a Zen state, relaxed and open minded.

Allow yourself to really dig deep into you! Put aside everything else in your life while doing it. I promise you won't regret taking the time, you won't recognize yourself afterwards. I literally finished and reread some of my answers. It gave me a new fresh outlook on where I want to be personally and professionally.

I had to be raw and vulnerable. I had to think about my success and I don't always do that. It made me have so many emotions while doing it, it’s powerful and positive and it puts everything into perspective. I promise you will say, ’Wow, I got this shit!!’. “

- Audra Cindric, owner of Simply Elegant by Audra

Get the workbook: Personal Power Workbook

xo,

Kim

How to Create a Vision Board

How to Vision Board Goal Setting

I received a message the other day she said, “Hi may I ask you a question about vision boards, can I draw my vision instead of pasting pictures on the board?” My answer was, “Yes of course it’s your vision to do as you wish!”

But before creating your vision board there are some key things that you must do that I think some people don’t realize. The vision board is a piece to creating the life you want but it’s not the whole puzzle! I’ve listed the key steps below and if you’re interested in learning more my podcast episodes #4 and #5 break down these steps even more, the link is below.

1- Grab a pen and paper and find a quiet place. Think about and write down all the things you want in your life the feelings, physical things and accomplishments.

2- Now imagine a day in your life 10 years from now. How old are you? Who are you with? Where are you? What are you doing? What do you hear, see, smell, taste, and touch? On another sheet of paper use your 5 senses to create a descriptive vision of what you’re doing, how you’re going about your day and how you are feeling. Write down the date at the bottom of your paper. 

3- This is when you put your vision board together, it shows images or drawings of what you saw in your vision (and you can have multiple visions). These images and drawings act as anchors so every time you see your board you feel excited about the life you’re creating!

The Kim Porter Show Podcast

I would love to hear from you, leave a comment below!

xo,

Kim



Image Credit: www.instagram.com/afabulousfete 

How Do You Know When It's Time To Get Help?

None of us do this alone, if you’re trying to start and grow your business all by yourself you are doing it wrong!

Watch this video as I help you break down the steps from when you first start your business, when you’re ready to uplevel and when you surpass your peer group.

For more information about my Inner Circle Coaching Group go to www.kimportertv.com/innercircle.

xo,

Kim

12 Tips to Grow Your Makeup Artistry Business!

I received an email from a full-time freelance makeup artist who works in beauty, fashion and bridal. She said, “Could you offer me advice on how to promote myself, how to network and contact others, and how to grow my business?”

In this video I answered her questions and gave her some tips to grow her business and get her website on the first pages of Google!

xo,

Kim

5 Reasons Why Your Business is Struggling

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1. You’re not charging enough

You invest your time, supplies and knowledge, education that you’ve paid for so that you can be amazing at what you do and you’re not being compensated the way that you should be. The biggest reason I hear why business owners aren’t charging enough is, “Well I didn’t know how much to charge so I just picked a number.”

Do yourself and your industry a favor and ask someone, email or message a few people local to you or look on their website. Figure out what feels comfortable to you but don’t go low just because you’re new, base it on your experience, skill level and what feels right to you.

2. You’re not taking it seriously

You’re leaving emails and phone calls unanswered, maybe you’re not showing up and putting in 100%, you’re slacking on your social media and not generating new business or you’re spending money that should be going back into your business. Remember that the first year or two you may not be making a paycheck because everything you make should be going back into growing your business - your supplies, your audience and your education. If you spend everything you make you’re not going to be investing and growing your business.

3. You need help you’re trying to do everything on your own

Maybe you need help with coaching, you need to hire someone that can help you see the big picture and gain the clarity and confidence you need to grow a successful business. Maybe you need help IN your business, you need to hire a team, an assistant or even a virtual assistant. None of us do this on our own we need others to help lift us up so recognize when you need help and get it.

4. You’re not setting boundaries

You’re saying “Yes” to too many things or the wrong things. You’re not thinking, “Does this align with me and my long-term vision for my business?” Maybe you’re letting your clients walk all over you or you aren’t taking the time off to take care of yourself. You’re not attracting the right kind of clients or you don’t have tight agreements and contracts, you feel like you’re being taken advantage of and you’re starting to feel resentful.

You wanted to start your own business so that you could design a life that you love, you need to be in control of the projects and clients that you take on and work with. You need to be in control over how often you work and set clear boundaries so your clients know how to work with you.

5. You are sabotaging yourself

You’re procrastinating on projects, you’re promising things and not following through, you get a little success and you start to take your foot off the gas halting your momentum. A lot of business owners deal with their own kind of sabotage like letting self-doubt derail them. Maybe you’re not getting the support from your friends and family and you’re letting that stop you. It’s our job to recognize our own self-sabotage and not let it defeat us because it will rear its ugly head anytime we start to make progress or moving up to the next step.

I would love to hear from you. If you’re struggling in your business, did these help you?

Comment below!

xo,

Kim

Is it time to uplevel your business?

The Makeup Studio & Beauty Lounge, owned by Kim Porter, located in Virginia Beach, VA.

The Makeup Studio & Beauty Lounge, owned by Kim Porter, located in Virginia Beach, VA.

How do you know when it’s time to hire a team, open a studio or start selling products?

How do you know when it’s time to start selling products?

I’m a huge proponent of selling products at any stage of your business as this is how you start to create multiple income streams and long-term clients. There are so many ways you can sell products in your business like network marketing, wholesale products or private label… but have something to sell them!

I created my Kim Porter Beauty line after teaching makeup lessons and knowing that clients were going to makeup stores feeling confused and overwhelmed and I was basically giving more income to those stores instead of keeping it in my business. My makeup line accounts for about 15% of my annual income, it’s not a huge amount but it adds to my income and I have clients for life!

How do you know when it’s time to hire a team?

When you’ve got more inquiries than you can handle! When you’ve got systems in place, your business is well-organized and you can handle booking and dealing with many clients at a time. If being organized with scheduling and invoicing is not your thing you may want to wait until you can hire an assistant or virtual assistant that can handle those things for you before hiring a team. A lot of makeup artists and beauty professionals that work on a team are freelance independent contractors and receive a percentage of each client or job.

How do you know when it’s time to open a studio or take on your own space?

Most makeup artists start by going on-location or having their clients come to their home. I had my bridal clients come to my home for years before I ever considered getting my own space. It wasn’t until I was booking 30 weddings a year that I got tired of cleaning up my house with 2 kids and 2 dogs!

My first space was 100 sq. ft. room, I went to drop off business cards at a photographers new space and was offered a room to rent. I was booking 50 weddings a year by the time I moved into my own 650 sq. ft. space. If you are a makeup artist most likely weddings aren’t going to afford you a space of your own unless you are offering other services like special event makeup, lessons and classes. If you can, add services like skin care and airbrush tanning, the more services you have will help keep you with a steady stream of income during the slower seasons.

A good rule of thumb is keeping your rent, utilities, and insurance about 1/3 of your annual income. I recommend renting a booth, a corner in a photography studio or small room to find out if having a space of your own is really something you want. You may find the responsibility of having your own space, the cost and upkeep may not be worth it for you and your business!

If you know someone who would like this article please share it with them and be sure to sign up for my newsletter on my website home page so we can keep in touch!

xo,

Kim

How I Became a Makeup Artist

Photography credit: Jessica Ryan Photography

Photography credit: Jessica Ryan Photography

If I has a $1 for every time someone asked me that, well I’d be really rich! I get it when you’re just starting out it’s easier to emulate someone else but remember that every person’s journey is going to be different.

I didn’t start doing makeup because I absolutely loved it and couldn’t wait to be a makeup artist, I started in makeup as a part-time job as I was going to school taking classes to be an elementary school teacher. I fell in love with the creativity of it and I decided to make it my career when I realized I could have a flexible schedule and have my own business. So to answer your question…

What are the exact steps you took to build your successful business?

  1. In 2001 I took a job working part-time in a cosmetics store with zero experience in makeup.

  2. I learned by practicing, reading books and watching videos (this was pre-YouTube).

  3. Women started asking me if I could do their wedding makeup.

  4. I made the decision that this is what I wanted to do and that I would start my own business, I started building my professional makeup kit.

  5. I did makeup on my friends and those that were getting married I would do their wedding makeup and I would get pictures for my portfolio.

  6. In 2004 I hired a coach one on one for 3 days and he became my long-time mentor.

  7. I had a logo made, I purchased business cards, and sent post cards to the wedding and venue coordinators in my area. This got me a connection into our local teleport station which led to me doing makeup for TV.

  8. I did makeup as a side hustle while my two kids were little and decided to finally take my business full-time at the end of 2012.

  9. I took an online Vision and Goal Setting Workshop that help me get clear on my goals and long-term vision.

  10. I created my signature cosmetic line as I started teaching more makeup lessons and classes.

  11. I hired a web designer to build my first website.

  12. I started networking on social media with my local wedding pros and went to networking events.

  13. I went to drop off my business cards to a wedding photographer in her new office and was offered to rent a room, that was my first studio space.

  14. In 2013 I increased my business by 500% and by more than 800% just 2 years later. I was booking 50 weddings a year, had moved into a bigger studio by myself, had a small team, was hired for celebrities and politicians, and had my work published in blogs and magazine.

  15. That was 2015, since then I’ve had a baby, moved into a huge studio that cost as much as my mortgage, then realized that wasn’t my dream after all and moved into a smaller space that is so gorgeous I can’t believe that it’s mine! There I sell my makeup line, do bridal trials, special event makeup, and teach makeup lessons and classes.

  16. I realized my love for coaching women and started Kim Porter TV. I coach women one to one and in my group coaching membership site and private Facebook group. I have evolved as a makeup artist, it is no longer my goal to book 50 weddings a year as I’ve done it and I believe that I’m here for a bigger reason.

I believe that my story of success and failures (they are never actually failures but detours) are to help other women be successful in their lives and businesses. Success is a journey, it’s never a straight line but if you keep at it all the steps and what seems like wrong turns, make sense when you look back on them!

Learn my top 10 Steps to Start Your Makeup Artistry Business.

xo,

Kim

Makeup Artist Business Q & A

Anytime I receive an email question that I think my answer would help others, I like to share it. This makeup artist wanted to know if I could help her build her clientele and make more money in her business.

My answers might surprise you and it’s simple things that could help you too!

If you have a question about your business, email me at info@kimportertv.com!

xo,

Kim

The Kim Porter Show Podcast!

Makeup Artist Business Coach Podcast

I am so excited to share a passion project with you, my podcast, The Kim Porter Show is currently on iTunes, Anchor, Google Podcasts, Spotify, and Stitcher.

I'm getting deep, law of attraction and maybe a little woo woo but this will definitely help you get the life and business you really want!

I would love to know what you think, leave a comment here or come over to my Kim Porter Facebook page!

xo,

Kim

Should You Use IGTV for Your Business?

Have you heard Instagram released an app for long-form videos? This app called IGTV allows you to post vertical videos to your own channel for up to 60 minutes. Whenever a new social media app like this releases everyone loses their minds and it's like the biggest, newest toy ever... but should you become an early adopter and hop on while it's still new?

The answer is HECK YES!!

IGTV is hoping to rival YouTube for your video watching attention and it's available to everyone to create videos, unlike Facebook Watch. You create your own channel by first downloading the app, record a video on your phone, upload it to IGTV, upload a thumbnail if you want, then post your title and description.

So what should you post videos about? You want to keep any content that you create either educational, entertaining, or inspiring. Some ideas of things to post are:

  • Tutorials

  • Product Reviews or Demos

  • Behind the Scenes

  • Educational Videos

What do you need to get started? Just your smart phone but it helps to have a tripod and if you're worried about lighting, a ring light will make you look amazing! Here's a screen shot of my first IGTV video!

(Image left no ring light... image right with my beloved ring light!)

(Image left no ring light... image right with my beloved ring light!)

One thing to keep in mind is that your Instagram handle (your "username") is not the first thing you see, it's your description (your "name" when you edit your profile). Also, only the first 2 sentences of your bio show up so make sure that it's clear what you do. As of right now there is no monetization which means you can't make money off your videos but also there's no ads to interrupt your viewing pleasure.

Once you post your video on IGTV, you can go to your Instagram Stories, post an image and link your IGTV video. Genius! The videos don't have to be as polished as YouTube videos but make sure you have a purpose for the video, you introduce yourself and give a call to action at the end.

So be sure to come follow me at Kim Porter TV and send me a message if you create your own IGTV channel so I can come follow you!

xo,

Kim

 

 

 

How do I become a makeup artist?

Megan emailed me that she is graduating high school and wants to be a freelance makeup artist. What are the steps she need to take to start her business?

Here's the blog post link I mentioned in this video: https://www.kimportertv.com/blog/10stepstostartyourmakeupartistrybusiness

If you have a question about starting or growing your makeup artistry business send me message on my Contact page or email me at info@kimportertv.com!

xo,

Kim